Are you a business owner or entrepreneur looking to make your restaurant more eco-friendly? Look no further! Here at Evanesce we did the hard work, and we have some helpful tips to get you started on your journey towards sustainability.
Did you know that 65% of consumers are willing to pay up to 10% more to dine at a sustainable restaurant? Customers expectations are changing, here are some other interesting facts:
- According to National Restaurant Association 2022 report, the survey finds 38% of adult consumers indicated a higher inclination towards restaurants that serve locally sourced food, compared to those that do not.
- In the same survey, 30% of respondents stated that they would opt for a restaurant that serves food grown in an environmentally friendly manner or raised organically, compared to a restaurant that does not.
- According to research, restaurants that serve locally sourced wines and beers appeal to 48% of millennials and 40% of Gen Z.
Another tip, it is important to enhance the customer experience. Positive experiences can improve customer satisfaction, loyalty, and retention, which can lead to increased profitability. However, it is not enough to just implement sustainable practices. You also need to publicize your efforts to attract customers. For example, restaurant sustainability is a hot topic at this moment, and you can leverage social media to gain a following and promote your eco-friendly practices. For instance, did you know that 93% of marketers use social media to reach customers and have generated more exposure. Here are other facts:
- 84% of consumers prefer dining out with family and friends is a better use of their leisure time rather than having to cook and clean.
- According to a study by the World Resources Institute, reducing food waste can save a restaurant up to $7 for every $1 invested in the reduction program.
We can all agree that going green may seem daunting, but it is essential in today’s world. By implementing eco-friendly processes and methods, you can increase your business’s potential profitability, make positive changes, and improve your marketing and public relations efforts. In addition, considering most restaurants across United States are being forced to change their single use plastic practice as there are nation-wide bans happening right now and any restaurants that fail to comply/violate this ban can receive fines… this might be the best time to make that switch! Here are other facts:
- 70% of millennials and 72% of Gen Z adults are willing to pay extra for upgraded packaging for to-go orders.
- According to Sustainable Brands, 75% of consumers in the United States are worried about the environmental impact of the products they purchase.
- In addition, the impact of a product on the environment is significant to the purchasing decision of 69% of the surveyed consumers.
From reducing food waste to sourcing local and organic ingredients, there are many ways to become more eco-friendly in the foodservice industry. Staying informed and implementing sustainable practices can lead to a more profitable and environmentally friendly business. As this just a glimpse, download our resource guide for more tips and strategies on how to become more eco-friendly in the foodservice industry. We wish you all the success in your journey towards sustainability! Cheers to a greener future!